Not just iconic, the image was very daring at the time (a bikini in technicolor!) and it also illustrates the Bond girl’s main purpose: to be attractive. On hearing the expression “Bond Girl”, many instantly visualise Ursula Andress emerging from the ocean in a white bikini in Dr. Who is the Bond Girl? 60s – 70s: A sexy and exotic… plot device Let’s go back in the past and see why such a move was necessary by examining the evolution of the Bond Girl, an iconic but often criticised element of the James Bond films. Phoebe Waller-Bridge (writer and star of British comedy-drama Fleabag) was brought on to edit the script of the 25th film to ramp up the humour, and tone down the chauvinism (something the series is oft-criticised for), which makes it just the third Bond movie to feature a woman on writing duties (Johanna Harwood helped to write the first two Bonds in the 1960s). This sentence applies to the character’s view of women but what if it also reflects James Bond’ producers, writers and directors’ point of view? In November, the 25th James Bond film No Time To Die is coming to our screens. “You think of women as disposable pleasures, rather than meaningful pursuits,” Vesper Lynd tells James Bond in Casino Royale (2006).
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